Role: Motion Designer
Client: SiriusXM + Fluency
Agency: Inkling + work x work
Project: SXM Culture Trends Report 2023
In 2023, SiriusXM and Fluency curated the Culture Trends Report, which is an industry report highlighting how audio is driving culture. It builds from their Podcast Trends Report in 2022 and takes a deeper dive into the listener mindset.
Our team at Inkling, in collaboration with work x work, led the creative direction for the SXM Culture Trends Report and the accompanying multi-media campaign assets.
For the launch, I created more than 20 motion assets — below are snippets from a few:
I also color graded and designed the motion graphics for the 21 curator interviews included in the report, and I edited cutdowns of those interviews for social media.